Program

Marketing (Post-Degree Diploma)

Faculty
Commerce & Business Administration
Department
Marketing
Credits
30.00
Length of program
One year
Credential type
Post-Degree Diploma
Campus
New Westminster
Learning format
Full-time
Part-time
Admission type
Open Enrolment - Additional Admission Requirements
Offered
Fall
Winter
Summer

Overview

Gain business and marketing skills you can apply to a variety of industries with the Post-Degree Diploma (PDD) in Marketing. You'll learn to devise marketing strategies, design promotional campaigns, perform market research, and use marketing techniques that incorporate the latest trends in customer relationship management and corporate social responsibility. Best of all, you'll learn to think like a marketer.  

The PDD marketing program is ideal if you already work in marketing or want to broaden your skill base, transition into management or market your own business. Courses emphasize practical skills and use a blend of lectures, case studies and group work on real projects in the business community.  

Get valuable work experience through the Business Internship program  

In the Business Internship Program, you’ll apply the theory and knowledge you’ve learned in class into a real-world business setting. During your unpaid part-time internship, you’ll be assigned tasks and projects that junior management, marketing, business, administrative and/or sales employees complete in the modern workplace. 

To be accepted into the internship program, you must contact the Career Centre early in your studies at Douglas College. 

Excellent job prospects

Over 6,400 marketing and advertising management job openings are expected in B.C. for the next ten years. You can also expect a median salary of $108,451 once you graduate, with many opportunities to grow within the industry.

Please note that you must have a bachelor's degree in order to take this program.