The Bachelor of Business Administration (BBA) in Marketing – Professional Sales and Sales Management concentration is one-of-a-kind in Western Canada, with Douglas offering the only degree with sales courses and practical experience built into the curriculum. You’ll learn a variety of sales topics including business buyer behaviour, selling to an international audience, negotiating pricing, sales and marketing laws, organizing a sales force and more. In addition, you’ll get practical experience working with non-profits to develop and manage their sales processes.
Join the Sales Management job market
Once you graduate you’ll join a growing industry, with over 5,500 corporate sales management job openings in BC for the next ten years*. You can also expect a median salary of $108,284* with many opportunities to grow within the industry.
*Source: Work BC
Get professionally certified
Once you graduate with the Professional Sales and Sales Management concentration, you’ll be eligible to write the Canadian Professional Sales Association (CPSA) certification exam. Benefits to passing the exam include exclusive webinars, gold standard training programs, online sales tools and resources, networking events from coast to coast and more.
There are no separate admission requirements for a Concentration, but students must be enrolled in a BBA degree program in order to complete this Concentration.
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Concentration in Professional Selling and Sales Management
Course Requirements (See Note 1):
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Course Number |
Course Title |
Credits |
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Required Courses: |
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Sales Management |
3.00 |
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Professional Sales |
3.00 |
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Sales and Marketing Law |
3.00 |
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Understanding and Managing Interpersonal Conflict, or Intercultural Conflict in Interpersonal Relationships |
3.00 |
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Electives (see Note 3) |
Three upper level courses (3000-4000 level) from the Commerce and Business Administration program, or CMNS courses (1000-4000) |
9.00 |
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Total Credits |
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21.00 |
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Note 1: Students in a Bachelor of Business Administration (BBA) program will likely have met all pre-requisite requirements upon entering this concentration. On the other hand, non-BBA students will need to take special note of: (a) required pre-requisites to ensure they are able to enrol in the required courses and (b) suggested courses, if listed, to aid in their successful completion of the required courses. This information can be found on the Douglas College Course Catalogue website. Note 2: Students are advised to take note of any pre-requisites that may be required. Students may need to take one or more upper level courses in their Concentration electives in order to meet the requirement that at least 12 of the 21 credits in the Concentration are at the upper level (3000-4000). Information on pre-requisites can be found on the Douglas College Course Catalogue website. Note 3: Students with an interest in international sales can select BUSN electives aligned with the Forum for International Trade Training (FITT) to work towards their CITP®/FIBP® designation. For specific courses see Post-Degree Diploma - International Business Management. Because industry requirements get updated occasionally, students wanting the FITT-CITP should check with the Director of Business Programs or industry body to determine if these CBA elective credits should be used to take additional courses to meet the FITT-CITP credential. |
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Program Guidelines for previous years are viewable by selecting the version desired. If you took this program and do not see a listing for the starting semester / year of the program, consider the previous version as the applicable version.