This course offers students an overview of new media and how new media technologies are affecting society. Tracing the evolution of the media from tools of mass communication to key players in the new information society, this course will introduce students to key communication concepts with which they can evaluate critically new media's ability to create political, economic and social change. Students will examine fundamental communication theories that relate to media ownership and control, media and democracy, media and identity, and media governance. Students will apply these theories to understand new media, including ownership and control of new media, social media and digital technologies, and the Internet and democracy.
Part 1: Changing Media Environments
From Mass Communication to Network Society: An Overview
Part 2: Analyzing a Changing Media Landscape: The Theoretical Foundations
Media and Democracy: Public Sphere Theory
Media Effects: Texts, Reception, and Cultural Studies
Media Ownership and Control: Critical Theory
Media Governance: Media Policymaking
Part 3: Understanding the New Media Environment
Celebrating/Critiquing the Information Society
Ownership and Control of the New Media
Internet, Social Media and Digital Cultures
New Media and Democracy
Labour in the Information Age
Global Media Governance
Methods of Instruction
Some or all of the following methods will be used:
- Media (including documentary film)
- Discussion of class readings and materials
- Student-provided materials (examples illustrating key ideas from course materials)
Means of Assessment
Students will be assessed using a variety of evaluations such as
Case study – 15%
Midterm exam – 20%
Two presentations – 10% each, total 20%
Research Paper Proposal – 5%
Research paper – 30%
Attendance and class participation – 10%
Total - 100%
Students who successfully complete this course will
- Develop a comprehensive understanding of what constitutes the new media landscape
- Identify the key communication theories that may apply to a study of new media
- Apply these communication concepts to understand the potential impact of new media
- Identify and critically evaluate key areas of concern that pertain to the rise of new media
- Understand how new media may cause significant political, economic, and social change through an examination of current events
Course Guidelines for previous years are viewable by selecting the version desired. If you took this course and do not see a listing for the starting semester/year of the course, consider the previous version as the applicable version.
Below shows how this course and its credits transfer within the BC transfer system.
A course is considered university-transferable (UT) if it transfers to at least one of the five research universities in British Columbia: University of British Columbia; University of British Columbia-Okanagan; Simon Fraser University; University of Victoria; and the University of Northern British Columbia.
For more information on transfer visit the BC Transfer Guide and BCCAT websites.
If your course prerequisites indicate that you need an assessment, please see our Assessment page for more information.