Business Planning for New Ventures
This course is not active. Please contact Department Chair for more information.
- Business Plan Introduction
C importance of a business plan
C basic elements of business planning
C modular presentation techniques
- Business Plan Components
C preparing corporate identity and mission statements
C describing the company and its product
C developing a marketing plan
i) market study
ii) marketing game plan
iii) monetary market reaction
C developing a financial plan
i) balance sheet
ii) income statement
iii) cash flow projection
C identifying team members
ii) operating management
iii) incentive plans
C preparing appendices
ii) important supplementary data
C preparing an executive summary
- Presenting a Business Plan
C covering letter
C writing style and format
C packaging and presentation
C effective support tools
i) spreadsheet programs
ii) desktop publishing
iii) corporate videos
- Common Misconceptions in Business Planning
C real cost of money
C staffing costs
C market entry problems
C supplier dependence
C lack of identity
C fad businesses
Lectures, seminar discussions, case studies, guest lectures on business planning.
Midterm Examination 20%
Group Project 15%
Business Plan 25%
Final Examination 30%
The student will be able to:
- outline the basic components of a business plan;
- develop pro-forma financial schedules using computerized spreadsheets;
- develop a business plan utilizing proper packaging techniques;
- identify common misconceptions in business planning;
- demonstrate effective business plan presentation techniques.
Textbooks and Materials to be Purchased by Students
Kapron, Juille, BIZPLAN BUILDER, Latest Edition. ITP Publishing.
No prerequisite courses.
No corequisite courses.
No equivalent courses.
Course Guidelines for previous years are viewable by selecting the version desired. If you took this course and do not see a listing for the starting semester / year of the course, consider the previous version as the applicable version.
These are for current course guidelines only. For a full list of archived courses please see https://www.bctransferguide.ca
|Institution||Transfer Details for BUSN 2254|
|There are no applicable transfer credits for this course.|