Curriculum Guideline

Sales (Post-Degree Diploma)

Effective Date:
Program Code
PDSALE
Discontinued
No
Program
Faculty
Commerce & Business Administration
Department
Marketing
Credential Type
Post-Degree Diploma
Transcript Title
Sales - Post Degree Diploma
Date of First Offering
Start Term
201520
End Term
201920
Institutional Unit
Marketing
Credential
Post-Degree Diploma in Sales
Length of Program
One year
Credits
30.00
Admissions Requirements

Applicants must meet the admission requirements listed below:

  • General College Admission Requirements
  • Applicants must have an undergraduate degree from a recognized post-secondary institution in Canada or an equivalent credential from an approved institution of a different country. Any applicant who earned their credential in a language other than English must meet the Douglas College English language proficiency requirement.
Curriculum Framework

Graduation Requirements:

  • Successful completion of 30 credits
  • 70% (21 credits) of all coursework must be completed at Douglas College
  • Courses used towards a previously received credential can be used to meet program requirements, but additional courses will need to be taken to replace these credits.  Please contact program co-ordinator for approval of substitutions.

Course Requirements:

Course Number Course Title Credits

Required Courses:

MARK 1120

Introductory Marketing

3.00

MARK 2150

Personal Selling

3.00

MARK 4360

Customer Relationship Management

3.00

MARK 4410

Sales Management

3.00

MARK 4390

Professional Sales

3.00

Select five courses from the following ten options (select four if you are doing MARK 4483 Practicum, three of which must be MARK 3340, MARK 4441, and MARK 4440):

MARK 3215

Buyer Behaviour

3.00

MARK 3235

e-Marketing

3.00

MARK 3300

International Marketing

3.00

MARK 3313

Non-profit Marketing

3.00

MARK 3340

Promotional Strategy

3.00

MARK 3490

Business Marketing

3.00

MARK 4270

Market Intelligence

3.00

MARK 4440

Marketing Strategy

3.00

MARK 4441

Marketing Research

3.00

Select one of the following two options if you are wanting to do a Practicum:

MARK 4483

Marketing Practicum (taken in semester III)

3.00

COBA 4880

Experiential Learning & Internship

9.00

Total Credits

 

30.00

Learning Outcomes