Course

Graduating Applied Research Project

Important Notice

This course is not active. Please contact Department Chair for more information.

Faculty
Commerce & Business Administration
Department
Business
Course Code
BUSN 4405
Credits
3.00
Semester Length
15 Weeks X 4 Hours per Week = 60 Hours
Max Class Size
35
Typically Offered
To be determined

Overview

Course Description
This course is a capstone course for the International Business Studies Program (IBS). The focus is on the nature of the international business environment - financial, cultural, social, political and legal - and the manner in which this environment has changed and continues to change. A combination of lectures, videos, and supplementary materials will follow the order of the chapters in the text. Cases will be assigned to and presented in class by students. Opportunity prevailing, students will be placed in actual practicum sites, working on international projects. Some of the projects will be used in case analysis and class presentations.
Course Content

1.       International business and economic environment.

2.       Legal, political dimensions of international trade for small business operators.

3.       Analysis, selection and penetration into foreign markets.

4.       Strategies for entering foreign markets.

5.       International communication and product promotion strategies.

6.       Global pricing and logistics.

7.       International marketing of services and agencies.

The above dimensions will be integrated, applied and presented both in case analysis and business plan presentations.

Learning Activities

Lectures, case analysis/portfolio preparations and presentations, working with external agencies and companies on their international business proposals.

Means of Assessment

Major project                                                              30%

Cases (minimum 5)                                                   30%

Class participation                                                     10%

Final exam                                                               30%

                                                                              100%

Learning Outcomes

The student will be able to:

1.       demonstrate a knowledge of all the fundamental issues and concepts of small business, international trade practices, with main emphasis on importing and exporting;

2.       identify from case analysis and readings all the financial, legal, economic, and logistics principles of international trade;

3.       conduct a comprehensive overall analysis and content of all international business cases for small business operators and be able to present all the findings.

Textbook Materials

Cases, business plans.

Requisites

Course Guidelines

Course Guidelines for previous years are viewable by selecting the version desired. If you took this course and do not see a listing for the starting semester / year of the course, consider the previous version as the applicable version.

Course Transfers

These are for current course guidelines only. For a full list of archived courses please see https://www.bctransferguide.ca

Institution Transfer Details for BUSN 4405
There are no applicable transfer credits for this course.

Course Offerings

Summer 2024